"VIDEO" in recipe title

What’s the latest about including the word “VIDEO” within the title of each recipe post. Years ago I found that Google liked this, but it doesn’t seem to matter anymore.

I’m combing through some old content and I’m wondering if I should keep it or ditch it.

I’ve noticed bloggers doing this. I’m guessing the value would be in click through rate. Google would know from structured data if it includes a video.


Good to know! I’ve been wondering about this as well and wasn’t sure if I should start doing it. I guess that for complicated recipes visitors may care if there is video or not? That would be the only benefit now then.


@AnaF It might enhance the user experience if the user appreciates instructional videos. I like what @mamagourmand said, too, about Google seeing the structured data.

I could be wrong, but I don’t think it can hurt! I’ve left all of mine in the titles and will keep them there until somebody tells me not to! Ha!