Podcast 088: Megan Porta on 6 steps to creating your perfect avatar

Raise your hand if you have a well-defined user avatar! :raising_hand_woman:t2: Join us in episode 088 to find out what the 6 easy steps are for creating an ideal customer avatar for your business.
The more saturated the food blogging space becomes, the more valuable it is to find that really specific person you are serving. He or she is the person who cannot wait for you to deliver your content because what you offer is going to solve a big problem for them. ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀
:star2:Gather information.
:star2:Give him/her a name.
:star2:Fill in the gaps.
:star2:Define struggles.
:star2:Become a problem-solver.
:star2:Bring your avatar to life! ⠀⠀⠀⠀⠀⠀
When you create an ideal customer avatar for your business, you will be one step ahead of your competition and you will have laid a solid foundation for creating an effective business plan. It is impossible to make an effective plan for your business if you don’t know who you are speaking to.

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