Favorite keyword research tools?

SEMrush is my favorite research tool for finding keywords, but it’s expensive.

What are your favorite free or affordable options for doing keyword research?


I use KWFinder, it is cheaper. Sometimes I also use Keywords everywhere (I bought like a $10 token and it gives a lot of credits since it is no longer free)

Google Keyword planner always has been confusing for me to use.

I prefer just searching in google and checking the related topics at the end and go from there (Free!)


Awesome, THANK YOU! And I 100% agree with you that Google Keyword Planner is weird.

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I like SEMrush as well - it’s definitely expensive. I also like the free version Ubersuggest from Neil Patel though sometimes it takes a long time to load for some reason.


I just cancelled my Semrush account and will be using KeySearch as my primary research. It has a lot of the features that I use in Semrush for much less money!


@AnaF As you dig in, let me know if there’s anything you miss about SEMrush. Is there something similar in KeySearch to the Content Template in semrush?
Tired of paying $100/month for another thing!

I would like to use Google Keyword Planner as it is the one who provided by Google. It give us the proper idea to establishing the business.

I use a combination of UberSuggest, Google Keyword Planner and Google Trends. It’s a lot of different platforms, but it’s all entirely free!

I use Ahrefs, which is very similar (in scope and price) to SEMrush. But I also use Keywords Everywhere which as mentioned above, is much cheaper. It doesn’t have as many features as Ahrefs though, so I will definitely keep both.

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I use a combination of https://www.thehoth.com/, Ubersuggest, and key words everywhere extension on my chrome.I always use all three.

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I love these two: wordtracker and Ubersuggest.

Wordtracker is simple and quick , Ubersuggest provides a lot of relevant SEO metrics . Have a look :slight_smile:

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I love Ubersuggest and Keywords Everywhere (both free versions) But I also like to use google search to see the “people also asked/searched” for even more ideas.


SEmrush, Google keyword planner and Keyword everywhere.

Moz isn’t bad as a keyword research tool and claims to be the most accurate for volume measurement, but it doesn’t offer great value or capacity for rank tracking and lacks the depth of features that the other platforms have.

I would say ahrefs... but it is also paid. There are only 2 good options for free
  • Google Keyword Planner: The golden tool for keyword research. You can get a ton of ideas and analyze the competition by using this free online resource!

  • Ubersuggest: A great way to find long tail keywords that your customers are typing in without any additional effort on your part. Just type in what you want, and it will generate hundreds of long tail keywords for you to use.

Also, I am now in zero volume keywords strategy from Shaun Marrs. So I feel some ideas how to research keywords you can find in his article: https://www.shaunmarrs.com/zero-search-volume-keyword-research/

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I love this article! Thank you so much for sharing @Nojus
I especially loved everything underneath: Why Zero Search Volume Keywords Work. SO interesting! Everyone should give this a read.

I was using Spyfu (random I know, but was getting for free from a consulting client). I just started the 1-month free trial of Keysearch and so far, really like it! Looks like I can get it for only $13/month with the 20% disc so that seems like a great deal! Any reason to NOT go forward with it?

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@CarrieTalkingMeals I have never heard anyone say they don’t love keysearch. If you’re seeing value in the trial, I say go for that $13/mo.
I’ll let others chime in, too…

I love keysearch and find it valuable without having to pay for something expensive like SEMrush or Ahrefs. I use it conjunction with keyword surfer, SEO quake and keywords everywhere.

Thanks so much for the feedback!

A keyword search is the list of terms used by users to find what they are looking for.
Keyword research tools

  1. Google keyword planner
  2. SEM Rush
  3. Ahrefs
  4. Uber suggest
  5. Keywordtool.io
  6. Moz keyword tool
  7. Google trends
  8. Soovle
    I suggest you to use Uber suggest which is cheaper than SEM Rush and you have a lifetime package too.
    I generally follow kuware.com for Marketing related information. Hope this helps
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