I’m reading "The Artist’s Way" right now! I’ve listened to an interview with Julia Cameron on Russel Brand’s podcast, and Julia is truly excellent. I’ll definitely try all the methods she’s recommending.
I agree with "The One Thing", I return to it every year. I have a “shiny object” syndrome, so this book is a life-saver
“Building a Storybrand” - I enjoyed this one, but what really helped me understand storytelling is "Storynomics : Story-Driven Marketing in the Post-Advertising World" by Robert McKee.
Other random books I love:
“Keep Going” and “Show your Work” by Austin Kleon (it’s aimed at creators, but it’s super-relevant to business peeps in general as well)
“This is Marketing” by Seth Godin. This is my go-to book, I love it. Quoting Seth, “Marketing is the generous act of helping others become who they seek to become.". His podcast (called “Akimbo”) is excellent.
- "The war of Art" by Steven Pressfield. It talks about all the forms of resistance faced by creatives and entrepreneurs, who are trying to break through creative barriers. Any time I feel “stuck” or discouraged, I go back to this one.
“Primalbranding: Create Belief Systems that Attract Communities” by Patrick Henlon. Even though I worked in branding/visual identity field for years, this book helped me in getting “the whole picture”.
In general, I read books on my Kindle - but that’s mainly due to high shipping costs to Poland. But if I really enjoy the book (and I feel that I’ll be returning to it) - I buy a hard copy.
Audiobooks don’t work for me, because I love taking notes. I listen to stuff when I cook, so taking notes is out of the question Podcasts work better.